Yandex.Direct can now run ads without a website
Now it’s even easier to run paid ads in Yandex.Direct. The advertiser doesn't need a website to do that, it’s enough to describe the product, service or the business itself or just tell them what the company does. YandexGPT creates an ad-copy that will be shown to users by clicking on this.
Ad-copy is a pop-up window with text about products or services, pictures and contact information. The banner will have at least one contact button, so customers can learn more about your business and immediately contact you through calls and messages. This ads format is perfect for all types of business, ad-copy with a contact button can be a great way to attract customers.
It is worth noting that the presence of a high-quality and well-written website remains necessary to communicate with the Russian audience, but it is already obvious that this Yandex service will simplify and reduce the cost of foreign entrepreneurs entering the Russian market.
Read more about our solutions for starting your first advertising campaign in Russia.
Foreign Real Estate in Russia: 2023 Trends
In recent years the demand for foreign real estate among the Russian-speaking audience has reached the highest point.
In this guide you will find an overview of the current state of the market, a portrait of a Russian-speaking buyer and useful tips on adapting your business and digital sources to a new field.
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19 years of experience
We have over 19 years of digital marketing experience under our belt, working with businesses both big and small. We know the best ways to bring your project to success.
Local expertise
We combine market awareness and local expertise to help you navigate the complex world of the Russian market.
Extensive industry portfolio
We’ve worked with a wide range of industries - travel, healthcare, real estate, IT, ecommerce, gambling, just to name a few. We know how to analyze the market and come up with the best solution.
360° Digital marketing approach
We know that success comes to those who are thorough and diligent. We will explore all the possible point of contact with your customers.
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Russian SEO in 2023: Trends and Features of Russian Search
Nowadays, good online search visibility is an essential element of a successful business, especially one that deals in foreign countries.
We’ve created a whitepaper where we go through both SEO trends in general and consider some specific factors of Russian search as well.
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