Russian digital marketing blog
Yandex introduces Private Transactions
Yandex is launching Private Transactions – a platform for automated purchase of media advertising on certain websites. Read more
AKAR statistics on Russian digital advertising
AKAR: Yandex and Mail.Ru are dominant companies of the Russian internet advertising market. Read more Yandex Direct introduces media campaigns
Yandex launches open beta testing of a new advertising type – media campaigns. Read more Yandex Direct bid management: dramatic changes
Yandex dramatically changes its approach to bids management. Read more Yandex shows new ad-focused search vertical
Yandex is testing a new search vertical focused on advertisements in Direct. Read more Mail.Ru introduces personality types targeting
Mail.Ru Group introduces targeting option based on users’ personality types. Read more Social media and messenger apps usage in Russia
Russian Public Opinion Research Center studied the use of social media and messaging apps in Russia. Read more February to April Russian customer trends
February to April customer trends according to Yandex Direct. Read more
Russian SEO in 2023: Trends and Features of Russian Search
Nowadays, good online search visibility is an essential element of a successful business, especially one that deals in foreign countries.
We’ve created a whitepaper where we go through both SEO trends in general and consider some specific factors of Russian search as well.
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