Russian digital marketing blog

HTTPS is becoming a ranking factor for Google now

HTTPS is becoming a ranking factor for Google now

Google will consider HTTPS usage as a ranking factor in the near future, as it has been announced in the company official blog.
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Google Updates a New Local Algorithm

Google Updates a New Local Algorithm

Google has pushed out a new local search algorithm which is now more closely connected with traditional ranking factors.
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Contextual Advertising Able To Increase Brand Awareness by 80%

Contextual Advertising Able To Increase Brand Awareness by 80%

Contextual advertising does not only boost sales, but it also increases brand awareness, being as good as media advertising.
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Google Planning New Penguin Algorithm Update?

Google Planning New Penguin Algorithm Update?

Google search results were shuffled again, and the Goggle algorithm changed significantly on May, 17 and May, 18 in 2014 - 3.52 and 3.09 positions respectively.
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Mobile Advertising Growing Really Fast

Mobile Advertising Growing Really Fast

The percentage of inbound mobile traffic on the websites aimed at providing consumer services made up 24%.
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Changes in Yandex.Direct

Changes in Yandex.Direct

Yandex has changed its requirements to images in ads. These images can not contain any textual description of advertising offers, any slogans or logos.
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Google updates its Page Layout algorithm

Google updates its Page Layout algorithm

Matt Cutts, the head of Goggle's webspam team, has announced that Google has released an update for its Page Layout algorithm.
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Google Knowledge adds filters and comparisons

Google Knowledge adds filters and comparisons

The new tools aim to help searchers drill down deeper into topics or compare some key facts about two things side-by-side
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SEO conferences in Russia

SEO conferences in Russia

This autumn will be one of the busiest with seminars, conferences, workshops, webinars and other meetings devoted to SEO
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Happy programmer's day

Happy programmer's day

Aurora-SEO team congratulate experts in programming!
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Our Books: Russian SEO in 2023: Trends and Features of Russian Search
We wrote a book about it

Russian SEO in 2023: Trends and Features of Russian Search

by Valeria Morgacheva, Anton Trebunskii

Nowadays, good online search visibility is an essential element of a successful business, especially one that deals in foreign countries.

We’ve created a whitepaper where we go through both SEO trends in general and consider some specific factors of Russian search as well.

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